Apple, get a grip

Well, I was a little bit right

This is a post resurrected from 2008 thanks to the Way Back Machine

Apple have certainly made an unprececented success in every way on the back of the iPhone, but I still stick by what I said here.

Their Mac Pros are grossly over-priced. Their notebooks are reasonably priced considering the outstanding hardware quality, but they charge far more for RAM and HDD upgrades than I can buy the same stuff for down the road.

The unprecedented success of the iPhone and the iPad show that they can take over the world if the price is right. Why not deal the killer blow to the oposition while they’re on the ropes and halve the price of the Mac Pro? Well, even the it would be over-priced, but I’d bite the bullet.


What is it with Steve Jobs and Apple?

They build beautiful innovative hardware, they write great innovative software. Microsoft frustrate their customers no end, but still the punters don’t migrate to Apple. Why not? Well, from where I sit, they seem to be plain stupid

Windows has been seriously irritating me for years, but particularly since the release of Vista. So much so that I switched to Ubuntu Linux for a couple of months. I gave up on Ubuntu a week or two ago – not because I don’t like it, I love it – I gave up because I’m not prepared for life without Adobe’s Dreamweaver.

Adobe don’t publish any of their software for Linux, more’s the pity, but they do support Apple. So last week I toyed with the idea of replacing my high end desktop and my grunty Dell 17″ laptop with Apple machines. Then I looked at the bottom line.

Whoops! $10,000 and counting!

If you wish to use Apple software legally you must buy Apple hardware. Apple hardware is cool bananas as my lovely daughter-in-law is wont to say, but it’s also eye-wateringly expensive. If they had enough nous to allow their operating system to be installed on non-proprietary hardware I, and millions of others, would use it. They’d make a truckload of money and it’s quite likely that folk would buy Apple hardware when upgrade time came around.

But it doesn’t stop there

They’re really out to irritate. The kerfuffle over restrictions on the use of iPods and iPhones is just the tip of the iceberg. For years, here in New Zealand, and in some other countries, long-suffering consumers couldn’t legally buy music for an iPod even though the devices were marketed here. Until a week ago we couldn’t buy an iPhone.

I’ll get over all that – didn’t want either – but what really hacks me off is their updates for Windows versions of their software. Everybody uses Quicktime movie player (Ed. OK Martha, lots of us – see Martha’s comment below), it’s an industry standard and many Windows file types and web movie clips require it. But when Quicktime needs an update, like it or not, Apple try to sneak their dubious Safari web browser and their iTunes music player onto your PC along with it. The option boxes to download those two programs are pre-checked.

That was bad enough, but recently they’ve gone a step further. They’ve linked Quicktime and iTunes together on the upgrade notification so that you must take both or nothing at all.

If it annoys you with half the intensity that it does me, let them know about it. In the meantime, you can upgrade Quicktime on its own at Apple’s website here. Just be careful what you tick or untick – you could end up buying Apple Inc.

Steve, you’re a smart man. Take off the blinkers. Apple is the bee’s kees. Rethink these anti-productive strategies and take over the world.